5 mistakes to avoid with promotional products
No matter what kind of business you run, promotional products can increase sales for your organization.
Kaplan University – Hagerstown, MO
“The bookstore has been very successful, selling 25-50 flash drives at the start of each session. The best measurement of success is that everyone wears them.”
Stephanie Bivens
Bookstore Manager
How to give away promotional products at trade shows
If you are a franchise dealer looking to expand your customer base, giving away promotional items at a trade show is a good idea.
Menlo College Flash Drives
“In the second year implementing this strategy, counselors and Menlo staff have been very positive about the flash drive strategy.”
Cindy McGrew
Director of Enrollment Management Operations
4 ways to make promotional products a success for your small business in 2018
One of the most powerful ways to build your brand's identity and increase sales is through promotional marketing.
Top 5 Promotional Items for Impressions
Promotional gifts are not always about the impressions. Often it is more personal, or more directed. But if you’re looking at promotional items for impressions, here are your best bets:
#5 Logoed shirts are really popular. About half of…
Lesson from the Internet’s Gold and White Dress
I often view the internet “news” with amusement. Things that trend on social media tend to be more silly than serious. Then comes along an occasional story that makes me think.
The blue & black dress, or the gold and white dress as…
Unleash your brand advocates
We typically look at promotional gifts as a way to build our relationships or gain brand exposure, and that’s great. However, the more powerful reason to give promotional gifts it to create another opportunity for your best customers,…
Chinese New Year
Chinese New Year (CNY) also known as the Spring Festival is a special time for China. The celebration spans weeks and often involves many days of travel as people head from their factory jobs to their hometowns.
While this is a great…
You gave them logoed shirts, now they love you?
57% of the people who have logoed shirts feel more favorable toward the advertiser who gave them the shirt.
Based on the findings of the ASI study, this is how people feel. And, to some degree, that’s great.
But I think this is giving…