Branding

Promotional products have become a large part of everyday life for most Americans. Branded gifts are a common sight in public and at home. A study released in 2019 from the Advertising Specialty Institute (ASI) estimates there are 30…

Customer referrals are important. In fact, referrals should be considered as an important metric to compare to organic traffic. People who are referred to your business are more likely to purchase from you than someone who sees an…

Holidays are a great way for people to come together and have a great time. But, they are also an ideal time for businesses to hand out promotional gifts. In general, holiday promotional products are seen as a gesture of goodwill that will…

From ball caps to sweatshirts, coffee mugs to umbrellas, we’re all familiar with everyday items being used as promotional gear. Recent studies that confirm their effectiveness make it is easy to see why promotional items continue to be…

Take a mental look around your own house. Notice any free items you have received that promote a particular brand? For the majority of American households, the answer is yes! According to a recent study conducted by the Advertising…

Money makes the world go ‘round - or so they say. And being in the business of managing finances, loans or investments means operating in a very competitive sector. So, how can you get the edge in that dog-eat-dog market? There’s a lot of…

Summer is coming which means it’s time for people to start planning those vacations. While getting away is common, more and more people are choosing to just relax as opposed to travel. One way that people are choosing to do so is to go to…

Are you using promotional products as part of your nonprofit organizations’ 2024 marketing plan? If not, you are missing out on one of the most popular and cost-effective ways to brand your organization. Nonprofit organizations such as…

If you are a government agency and thinking about getting into the promotional product game, you have come to the right place. Not only will we show you the benefits of government promotional products, but also show you some of the most…

Everyone loves to travel. It’s no wonder why, as a recent study suggests that traveling makes people happier than purchasing material things. More people are ditching the shopping malls for beaches and resorts. Global travel contributed…