Branding

If you regularly purchase branded merchandise for your company, taking the time to create a company store will ensure that you maximize your returns. Branded Merchandise Works When it comes to using promotional products to leverage your…

Thinking of a way to reward your employees or allow customers to purchase company swag? Well, online company stores are the best solution. You get the freedom to brand merchandise, all without the need to keep inventory or manage a website.…

Summer is Towel Season Some of the most popular destinations that people flock to this summer will be the beach or poolside. Both of these options are a great way for people to get out and enjoy the sun, but towels will always be a…

So, what exactly is the Halo Effect? The halo effect is a term used to describe consumers’ attitude toward our brand. When they have a positive experience, they relate all of your products as positive. For example, if you purchase a shirt…

Here's What Doesn't Work We all know that employees need branded clothing. The question is, do employers really need to go through the humdrum process of handing out catalogs, collecting information like size specification and then…

Retention of Ad specialties and promotions now matter more than ever when it comes to your marketing strategy. Many people have turned to online marketing and abandoned promotions now that consumers have gone online. However, specialty…

April 22, 2024 is Earth Day and we encourage you to do your part with sustainable and recyclable branded swag. Now is the best time be intentionally environmentally friendly with your giveaways! This also bears true in most consumers’…

If you are already not familiar, custom umbrellas make a perfect corporate gift. In fact, they are a very underrated gift for the return you receive on your investment. When you consider the cost of an umbrella versus the number of…

Are you feeling the heat to conjure up intuitive gift ideas to give away at your next event? It isn’t always easy to know what items people will find useful and interesting. This is especially true of events that tend to bring together…

As a company, you are always looking for more opportunities to strengthen your business. While attracting new consumers is necessary for growing a business, strengthening the bond you have with existing customers and employees is just as…