Apparel

Depending on how old you are you might roll your eyes or give an enthusiastic thumbs-up once you hear the news.

The rum trade hopes a new marketing strategy that includes promotional drinkware and other branded items will give it the public notice enjoyed by other spirits and the beer and wine industries.

Drones - those small, buzzing unmanned aircrafts - could soon take over the airways.

How does a company or brand connect with college students?

Truly creative items will be a crowd pleaser and conversation starter for years, giving your company more bang for its buck in the long run.

The simple crew neck T-shirt is the top dog of promotional apparel with companies and nonprofits finding that their names emblazoned across a cotton shirt is the best way to market themselves.

Depending on who you are, Tom Haverford is a marketing genius or idiot.

When you are trying to build a business from the ground up, you might not have a lot of time to market your products and services.

With all the advances in technology, more and more people are able to work at home.

Races, whether they're 5k or 10k, often attract big crowds and call for promotional products, according to Promo Marketing Magazine.