Leo Victor

An effective way to obtain new customers for your business is to give them promotional products.

Email remains one of the most powerful and cost-effective marketing tools for your business.

When you are trying to build a business from the ground up, you might not have a lot of time to market your products and services.

She started going through her college recruitment mail when she was 17, with the determination that she’d read every piece before she made her decision. This is the final stack! (Her friends have been retired for 20 years.)

With all the advances in technology, more and more people are able to work at home.

Races, whether they're 5k or 10k, often attract big crowds and call for promotional products, according to Promo Marketing Magazine.

Whether they drive a car or take a train, commuting to work every day can drain your employees after a while.

With summer here, more and more Americans are spending a large part of their day outside.

As all marketers know, figuring out your target audience is the foundation for any marketing campaign.  What if you could take that a step further, what if you knew how and why your audience buys your product or your competitors? A…

The question of what is cost effective in marketing comes down to your objective. Promotional products can play a role in most marketing objectives from awareness to lead nurturing, closing to customer retention. Some metrics are easier to…